A different class of envelope


Tiffany & Co's new catalogue greeted me as I entered the front door on my return from a long days work. The distinctive trademark shade of green instantly excited me. A covering letter that was dictated by Mr Barrett West, the UK Managing Director, personally addressing me was a brilliant ploy in making me feel wanted, even though I know all he wants is my money.

Nonetheless, it's always nice to receive something addressed to you that isn't a bill or junk mail.


Joshua, TCC

Comments

Popular Posts